Hypee has 540 Instagram creators in India who create food content, most often from Delhi NCR, Mumbai, Hyderabad. Their median listed rate for one Reel is ₹1,000. Many small food creators also accept barter (your product instead of cash).
A fair price for one Reel from a food creator is about ₹1,000–₹2,000 at 5,000 followers and ₹4,000–₹8,000 at 50,000, about 5% less than the average niche. Brands post a campaign free (up to 3), food creators apply with their media kit, applicants are ranked by fit, and Hypee takes 0% commission. Some food creators are listed below; sign up as a brand to see all 540 and message them.
Last updated
12 of 540 creators, shown because they made their profile public.
Vandana Kashyap
@vandanakashyap0309_ · ✓
136.3K followers · Lifestyle, Beauty, Fashion
Harsithbeniwal
@harsithbeniwal · ✓
103.3K followers · Fashion, Beauty, Food
KIRAN VANGA
@update_babai · ✓
65.5K followers · Hyderabad · Fashion, Food, Lifestyle
Jana Nudi
@jayashri_kona_lifestyle · ✓
21.6K followers · Fashion, Beauty, Food
JARPULA BHARATH
@thedreamer__45 · ✓
19.8K followers · Beauty, Fitness, Travel
Chandini
@im_boring_life · ✓
18.4K followers · Kirshnarajapete · Beauty, Food, Fashion
Kirti Chaubey
@hihikirti · ✓
15.0K followers · Fashion, Beauty, Food
Soniya lakhera
@soniya_lakhera5710 · ✓
12.2K followers · Rewari · Fashion, Beauty, Music
Himanshu Kasaudhan
@newsora.in · ✓
10.9K followers · Travel, Tech, Education
Bhat Furqan
@bmwveditz · ✓
10.8K followers · Fashion, Beauty, Fitness
Susmita Mondal
@bongbelly_talk · ✓
10.1K followers · Food
Yegammai
@yegammai_c · ✓
8.6K followers · Hosur · Food, Health & Wellness, Home & Decor
Counts are creators on Hypee who list Food as a niche, refreshed daily. “Fair” prices come from Hypee's influencer cost calculator at typical views and engagement; the median is the asking rate creators list, not a completed deal price. Only creators who made their profile public are shown by name; signed-in brands see everyone.
Cost calculator →Barter campaigns →Other niches →Creators by city →
What brands ask before working with food creators.
540 Instagram creators on Hypee list Food as a niche (counted daily).
A fair price is about ₹1,000–₹2,000 per Reel for a creator with 5,000 followers and ₹4,000–₹8,000 at 50,000. Food creators on Hypee list a median of ₹1,000 per Reel. Real Reel views matter more than followers.
Sign up as a brand on Hypee and post a campaign with Food as the niche, offering a fee, a product or both. Food creators apply, and you see the best fits first. You can also search creators by niche and city after you sign up.