Lifestyle

Lifestyle influencers in India

1,068 lifestyle creators on Hypee. Post a free campaign and the ones who fit apply to you.

34 brand campaigns open now · new campaigns get a median of 10 applications in their first day

How do I find lifestyle influencers in India?

Hypee has 1,068 Instagram creators in India who create lifestyle content, most often from Delhi NCR, Mumbai, Bengaluru. Their median listed rate for one Reel is ₹1,200. Many small lifestyle creators also accept barter (your product instead of cash).

A fair price for one Reel from a lifestyle creator is about ₹1,000–₹2,000 at 5,000 followers and ₹4,000–₹8,000 at 50,000, about 5% less than the average niche. Brands post a campaign free (up to 3), lifestyle creators apply with their media kit, applicants are ranked by fit, and Hypee takes 0% commission. Some lifestyle creators are listed below; sign up as a brand to see all 1,068 and message them.

Last updated

Followers

  • Under 1K230
  • 1K–10K189
  • 10K–50K54
  • 50K+22

Prices

  • Fair Reel, 5K followers₹1,500
  • Fair Reel, 50K followers₹5,500
  • Median listed Reel₹1,200

Counts are creators on Hypee who list Lifestyle as a niche, refreshed daily. “Fair” prices come from Hypee's influencer cost calculator at typical views and engagement; the median is the asking rate creators list, not a completed deal price. Only creators who made their profile public are shown by name; signed-in brands see everyone.

Cost calculator →Barter campaigns →Other niches →Creators by city →

Lifestyle influencers FAQ

What brands ask before working with lifestyle creators.

How many lifestyle influencers are there on Hypee?

1,068 Instagram creators on Hypee list Lifestyle as a niche (counted daily).

How much do lifestyle influencers charge in India?

A fair price is about ₹1,000–₹2,000 per Reel for a creator with 5,000 followers and ₹4,000–₹8,000 at 50,000. Lifestyle creators on Hypee list a median of ₹1,200 per Reel. Real Reel views matter more than followers.

How do I find lifestyle influencers for my brand?

Sign up as a brand on Hypee and post a campaign with Lifestyle as the niche, offering a fee, a product or both. Lifestyle creators apply, and you see the best fits first. You can also search creators by niche and city after you sign up.